The 36-year-old great walked out for his opening round match at Wimbledon on Monday morning wearing a headband, jacket, shirt and socks from the Japanese brand Uniqlo. Federer, who had been wearing Nike since 1994, was still wearing Nike shoes.
Roger Federer takes the court wearing UNIQLO shirt, shorts, headband and socks. Nike shoes. pic.twitter.com/UbqiyQf9zY
— SI Tennis (@SI_Tennis) July 2, 2018
Sources say the deal is worth more than $300 million guaranteed over 10 years and has an unprecedented clause that says that Federer will collect the money even if he doesn’t play.
To put Federer’s $300 million Uniqlo deal in perspective, his career on-court earnings are $116.6 million. Bold move by Roger, but why not go for the money at this stage of his career.
UNIQLO is honoured to welcome Roger Federer as our new Global Brand Ambassador!#UniqloRF #Uniqlo #LifeWear #RogerFederer #Wimbledon pic.twitter.com/Xn4R4H4GVV
— UNIQLO UK (@UNIQLO_UK) July 2, 2018