Via TMZ Sports:

But, we’re told Puma — which has made a serious push in the basketball shoe space in recent years — has come out of nowhere to become a major contender to sign the NBA’s #1 overall pick.

We’re told Nike is aware of the competition and is making a hard push to get a deal done with Williamson first. As one source puts it, “He’s the #1 priority.”

The Zion shoe battle is going to be a battle worth keeping an eye on.  Whoever signs Zion is going to make him a very rich man.

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