PUMA invests millions in player endorsements, yet doesn’t send a photographer to the draft. Instead they opted to screenshot something off the net, which was pretty terrible, and quickly realized they made a huge mistake.
Naturally like most immediate twitter regret, the folks who run Puma’s social media, quickly deleted the post. Unfortunately for them, they’re learning things the hard way, nothing ever is actually deleted off the net.
You sign the top 2 picks of the draft and have no social content lined up?! The moments over now, got to strike when the irons hot
— david kushner (@david_kushner) June 22, 2018
This is the worst part. They should of taken ownership of the organic nature of the screenshot, now it just looks like they were unprepared.
— Jason Velez (@JasonLVelez) June 22, 2018
Unreaaaaal
— Sam Weber (@Sam__Weber) June 22, 2018
Call me, we'll fix this https://t.co/FRndlnxJKL
— CJ Fogler (@cjzero) June 22, 2018
Already deleted but #NeverForget pic.twitter.com/icTP5N48aU
— Renato Mazariegos (@RPMSports18) June 22, 2018
Puma needs to do better. Why spend all that money then drop the ball when it counts. Their guy also needs to work on his social media ad game as well. Not a great start for Puma Basketball after the splash they made with their signings and Jay Z.