On the difference between the NFL and NBA:
“The NFL sells the NFL. The NBA sells its players. The NFL markets the NFL. The NBA markets its players, and players drive who we are in the NBA. You couldn’t identify 90 percent of NFL players if they were standing right in front of you. That’s a big part of their core problem. If you look at the social media following of NFL players, it’s not that big … So, that’s an issue for NFL players, and I’m thinking it’s by design from the NFL because that’s what gives them more leverage. NFL players don’t make nearly as much off the field, other than the quarterback and maybe one skill position player, maybe two per team, as NBA players do, because they just don’t have the brand or visibility. That gives the NFL a lot more negotiating power, and I think that’s something that the NFL should be helping their players with more.”
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